The National Communications Authority (NCA) has officially notified Multichoice Ghana Limited of its intention to suspend the company’s license to operate its Subscription Management Service for Satellite Television Broadcasting (Pay TV Direct-to-Home Bouquet).
NCA was ordered by the Minister for Communications, Digital Technology and Innovation, Samuel Nartey George to suspend Multichoice Ghana’s license by August 8, 2025 after the company refused to adhere to a request to slash DStv subscription fees by 30%.
In a statement issued on Thursday, August 7, 2025, the NCA provided a 30-day ultimatum to Multichoice Ghana to present a written statement detailing why it objects to the suspension or provide a remedial action.
“By this notice, Multichoice Ghana has thirty (30) days within which the company may present its views, or provide remedial action, and submit a written statement of its objections to the suspension of the authorisation,” NCA said.
NCA said the regulatory action is subsequent upon the company’s pricing model which the Authority deemed “inimical to the public interest”. It added that the suspension of authorisation is pursuant to Section 13 of the Electronic Communications Act. 2008 (Act 775).
The Minister of Communications, Digital Technology and Innovation, Samuel Nartey George had earlier requested Multichoice Ghana to reduce its DStv subscription fees by 30% owing to the appreciation of the Cedi against the dollar and other trading currencies.
However in response to the Minister’s request, DStv refused to reduce the subscription prices explaining that for over 8 years the Cedi has depreciated, hence the request to reduce prices by 30% is not feasible.
Sam George further ordered NCA to suspend license of Multichoice Ghana by Thursday, August 7, 2025 if the company fails to reduce its pricing packages.
However, in a statement released on Sunday, August 3, Multichoice and DStv while responding responded to the Minister said it is “not tenable” to reduce DStv subscription fees in the manner proposed by the Minister.
While expressing concern over the Minister’s remarks, MultiChoice noted that it has continually engaged in open and good-faith discussions with the Minister and the National Communications Authority (NCA) to address pricing concerns.
“It is regrettable that the Honourable Minister has taken this stance, notwithstanding our ongoing endeavours to engage candidly on this important matter,” the company said.
MultiChoice also revealed it has already submitted a proposal to the Minister and the NCA outlining an alternative path forward.
