The Ghana Medical Trust Fund has strengthened its collaboration with Multimedia Group as part of efforts to increase public awareness of the Fund’s services and ensure more Ghanaians can access life-changing healthcare support.
The Administrator of the Ghana Medical Trust Fund, Adjoa Obuobia Darko Opoku, led a delegation on a courtesy call to the Chief Operating Officer of Multimedia Group, Ken Ansah, and the company’s senior management team to discuss ways of deepening their strategic partnership.
The engagement comes on the back of months of support from Multimedia Group, which has provided its media platforms to help amplify conversations about the Trust Fund’s work and its impact on the lives of vulnerable Ghanaians.
Speaking during the visit, officials of the Trust Fund expressed appreciation to Multimedia Group for its commitment to promoting public awareness of the initiative and helping to connect people in need with available support.
The Fund noted that media partnerships remain critical in reaching communities across the country, educating the public about available healthcare assistance, and ensuring that no Ghanaian is left behind due to a lack of information.
The Ghana Medical Trust Fund said it looks forward to building on the existing relationship with Multimedia Group as both institutions work together to expand awareness and bring hope to individuals and families seeking medical support.
According to the Fund, timely access to information can often be the difference between suffering in silence and receiving the help needed, making strategic media collaborations an essential component of its outreach efforts.
Story By: Eric Boateng
